Become a Sponsor

Become a Sponsor 2017-12-15T14:18:15+00:00

2014 Private Duty Benchmarking Study Sponsorship Opportunities

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2014 Private Duty Benchmarking Study CoverOverview

The 2014 Private Duty Benchmarking Study will be published in mid-April and will include information on sales, marketing, finance, operations and more. This will be distributed to hundreds of home care providers, owners, franchise executives, as well as state associations and national leaders in the Private Duty Industry. Become a 2014 sponsor and be identified as an industry thought leader by hundreds of decision makers in the Private Duty Industry!


Due to the nature of the information collected and made available in the Private Duty Benchmarking Study, 85% of those who participate and purchase are the agency owners or Executive Directors.

This is an opportunity to be identified in the only benchmarking study that is available on the Private Duty Industry. This study is utilized all year long by both business level and corporate level decision makers across the nation.

2013 Distribution

Each year the participation and purchasing of the Benchmarking Study increases. In 2013 there were over 600 participants representing over 1,500 homecare locations across North America. We estimate the 2013 Private Duty Benchmarking Study reached between 2,000 and 3,000 decision makers and influencers in the industry throughout the year. Purchases of the Private Duty Benchmarking Study doubled from 2012 to 2013.

State Associations, Franchise Corporations, & National Publications

This Study is also often used by State associations, franchise corporations, national publications as well as in various conferences across the nation each year.

Conference Examples:

  • National Association of Home Care and Hospice
  • Home Care Association of America
  • DecisionHealth (Private Duty Insider)

National Publication Examples:

  • Money Magazine
  • Private Duty Insider
  • Private Duty Today
  • FranchiseKnowHow

Personalized Report

Additionally, each participant who completes the 2014 Private Duty Benchmarking Survey will receive an Personalized Report. This report summarizes all information that the participant submitted for the survey. This tool is personalized to each home care location and provides a single reference point for all their crucial business data. Sponsorships are available for this Personalized Report.

Important Dates & Deadlines

Jan 24, 2014 Deadline for editorial copy & ads from sponsors
Feb 1, 2014 Survey opens for participation
Feb 28, 2014 Survey Closes
Final day to reserve sponsorships
Apr 21, 2014 Printed Study Available
May 7-8, 2014 2014 Vantage Online Leadership Summit

Reserve Your Sponsorship

To reserve your sponsorship, please contact Hannah Elliott with Home Care Pulse at (208) 656-6213 or

Sponsorship Pricing – Download the Rate Card

Sponsorship Level Sponsorships Available Per Study 2014 Rate Contents

Private Duty Benchmarking Study

Platinum Plus Sold $9,995
  • Front Cover, Inside Back Cover
Platinum Sold $4,499
  • Rotating Logo and Sponsorship Listing on
  • 3 Page Article
  • Full Page Resource Directory Ad
  • Highlighted on the “2014 Vantage Online Leadership Summit”
  • Dual Sponsorship of the Personalized Report
  • 1/2 Page Ad on the inside Front Cover of the Printed Study
  • Premium “2014 Vantage Online Leadership Summit” attendance list
  • Highlighted as a sponsor in one industry webinar
Gold 102 $3,999
  • Rotating Logo and Sponsorship Listing on
  • Shared Section Sponsorships
  • 3 Page Section Article
  • Full Page Section Ad
  • Full Page Resource Directory Ad
  • Highlighted in the “2014 Vantage Online Summit”
  • Premium “2014 Vantage Online Summit” attendance list
  • Highlighted as a sponsor in one industry webinar
Silver 107 $1,699
  • Full Page Resource Directory Ad
  • Rotating Banner on
  • Basic “2014 Vantage Online Summit” attendance list
Bronze 62 $1,119
  • Full Page Resource Directory Ad
  • Banner ad in the 2014 Private Duty Benchmarking Survey

Resource Directory

Full Page Unlimited $899
  • Full Page Resource Directory Ad
1/2 Page Unlimited $599
  • 1/2 Page Resource Directory Ad
1/3 Page Unlimited $449
  • 1/3 Page Resource Directory Ad
Quarter Page Unlimited $339
  • 1/4 Page Resource Directory Ad
Business Card Unlimited $229
  • Business Card Size Resource Directory Ad

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