Become a Sponsor

Audience

Due to the nature of the information collected and made available in the Private Duty Benchmarking Study, 85% of those who participate and purchase are the agency owners or Executive Directors.

This is an opportunity to be identified in the only benchmarking study that is available on the Private Duty Industry. This study is utilized all year long by both business level and corporate level decision makers across the nation.

2013 Distribution

Each year the participation and purchasing of the Benchmarking Study increases. In 2013 there were over 600 participants representing over 1,500 homecare locations across North America. We estimate the 2013 Private Duty Benchmarking Study reached between 2,000 and 3,000 decision makers and influencers in the industry throughout the year. Purchases of the Private Duty Benchmarking Study doubled from 2012 to 2013.

State Associations, Franchise Corporations, & National Publications

This Study is also often used by State associations, franchise corporations, national publications as well as in various conferences across the nation each year.

Conference Examples:

• National Association of Home Care and Hospice
• Home Care Association of America
• DecisionHealth (Private Duty Insider)

National Publication Examples:

• Money Magazine
• Private Duty Insider
• Private Duty Today
• FranchiseKnowHow

Personalized Report

Additionally, each participant who completes the 2014 Private Duty Benchmarking Survey will receive an Personalized Report. This report summarizes all information that the participant submitted for the survey. This tool is personalized to each home care location and provides a single reference point for all their crucial business data. Sponsorships are available for this Personalized Report.

Important Dates & Deadlines